New Zealand wool is the luxury brand among the wools.

It is incredibly strong and beautiful. It ages gracefully and renews itself as years pass, remaining vibrant and supple. Synthetic fibres cannot even come close to the quality and value of natural wool.

It is…

• the whitest, cleanest, purest and most natural wool in the world, which makes it perfect to dye with wonderful colour saturation and continuity;
• ideal to insulate sound and heat and so increase comfort and reduce heating costs;
• flame retardant. A thin membrane covering the fibre protects it from water penetrating, but allows it to absorb moisture in vapour form. This high moisture content together with wool’s protein constituents make this wool flame retardant;
• resistant to dirt and soil, thank to its ability to shed liquids. Also, the overlapping scales forming the microscopic structure of New Zealand wool keep the dust and dirt near the surface, where it can be easily cleaned by vacuuming;
• resistant to crushing due to the resilience and elasticity of its fibres;
• able to absorb and purify contaminants in the air. It improves the indoor air quality and helps you breathe more easily;
• a biodegradable and renewable resource produced using methods that are friendly to the environment.